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Insurance provider Axis Max introduces an all-fulfilling mobile application, offering wellness incentives to improve client interaction and satisfaction.

Axis Max Life Insurance Limited, previously known as Max Life Insurance Company Limited, debuted the Axis Max Life mobile application. This app streamlines life insurance management and boosts user experience. The application incorporates a wellness benefit to foster overall wellness, and can...

Insurance giant Axis Max introduces comprehensive app offering wellness perks, aiming to elevate...
Insurance giant Axis Max introduces comprehensive app offering wellness perks, aiming to elevate user experience.

Insurance provider Axis Max introduces an all-fulfilling mobile application, offering wellness incentives to improve client interaction and satisfaction.

Axis Max Life Insurance Limited, a joint venture between Max Financial Services Limited ("MFSL") and Axis Bank Limited, has unveiled a new mobile app designed to revolutionize life insurance management and promote holistic wellness. The app, available on both Android and iOS devices, offers a range of features aimed at simplifying life insurance and encouraging health and wellness.

Advanced AI Integrations for Seamless Policy Management

The Axis Max Life mobile app is equipped with advanced AI integrations, including Mili Chat Bot for policy-related inquiries and a Wellness Bot for health and wellness queries. These features enable customers to manage their policies with ease, track service requests in real-time, and access personalized notifications. The app also offers multiple payment methods, customizable premium payment reminders, instant access to policy documents, and detailed fund performance monitoring.

Wellness Benefits for Holistic Wellness

Recognizing the importance of health and wellness, the Axis Max Life mobile app introduces a Wellness Benefit. This benefit includes complimentary health assessments, annual health check-ups, 24x7 health support, and personalized wellness plans. Users can track their steps, monitor vital health parameters, participate in fitness challenges, and enjoy discounts on doctor consultations, medicines, and lab tests. This Wellness Benefit is designed to promote holistic wellness alongside insurance management, enhancing the customer experience.

A Step Towards Redefining Life Insurance

The Axis Max Life mobile app is part of the company's journey to redefine life insurance as a partner in protection, care, and everyday value. With its user-friendly interface, rich video content library, and AI-powered voice search, the app is designed to simplify life insurance management and deliver smarter, more human experiences.

Axis Max Life Insurance Limited has built its operations over two decades through a need-based sales process, a customer-centric approach to engagement and service delivery, and trained human capital. The company's commitment to delivering smarter, more human experiences is evident in the development of the Axis Max Life mobile app.

For more information, please visit Axis Max Life's website.

[1] Press Release: Axis Max Life Launches AI-Powered Mobile App for Life Insurance Management and Wellness. (n.d.). BusinessWire India. Retrieved from https://www.businesswireindia.com/news/axis-max-life-launches-ai-powered-mobile-app-for-life-insurance-management-and-wellness-1236248.html

[2] Axis Max Life Launches AI-Powered Mobile App for Life Insurance Management and Wellness. (n.d.). Moneycontrol. Retrieved from https://www.moneycontrol.com/news/business/axis-max-life-launches-ai-powered-mobile-app-for-life-insurance-management-and-wellness-8388741.html

  1. The Axis Max Life mobile app, designed for both Android and iOS devices, not only revolutionizes life insurance management but also offers a Wellness Benefit, including health assessments, annual check-ups, and personalized wellness plans, emphasizing the importance of health-and-wellness.
  2. To ensure a seamless user experience, the Axis Max Life mobile app is equipped with advanced AI integrations, such as the Mili Chat Bot for policy management and the Wellness Bot for health-related queries, along with multiple payment methods, customizable reminders, and detailed fund performance monitoring.
  3. Axis Max Life Insurance Limited's new mobile app represents a significant step towards redefining life insurance, aiming to provide a partner in protection, care, and everyday value through its user-friendly interface, rich video content library, and AI-powered voice search, ultimately delivering smarter, more human experiences in the realms of finance, health-and-wellness, and technology.

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